GUESTS & RESOURCES

Episode Overview:

Jordan Koene, SEO strategist and advisor to Searchmetrics, joins Ben Shapiro to discuss Google’s recent use of AI to alter site links. Titles are not as distinctive as SEOs intend, and Google is facing backlash. In this episode of the Voices of Search podcast, Jordan and Ben talk about the effects of and reactions to Google’s latest decision.

Do you want to learn more about Google’s two-part summer Core Update? Read about what we know so far in our blogpost!