If you’ve been involved in any sort of marketing over the past 20 to 30 years, you’ve no doubt heard…

What Is Branded Search? A branded search is a search engine query that contains the name of your brand or…

Optimizing your website for SEO helps you generate more traffic, leads, and conversions without paying for ads. Organic search refers…

One of the challenges with video marketing today is optimizing your content for distribution across multiple platforms, all presenting content…

Google has swiftly changed the retail SERP landscape over the last year with:  Product results taking up 45% of the…

Knowing where to start your SEO efforts can be challenging; if you’re a business with multiple physical store locations you…

In today’s digital age, the first thing most people do online is search for information. Whether it’s finding a product,…

Google Optimize will not be available after Sept. 30. This means you will no longer be able to create or…

If you sell products on Amazon, one of your key concerns should be how to rank your products higher in…

As advertisers, we want to maximize our PPC budgets for our clients But how do we do that? This article…