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The Anatomy of a Perfect Subject Matter Expert (SME)


If you’re trying to demonstrate expertise for Google’s EEAT guidelines, then use this:

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Nathan Gotch

Nathan Gotch is the founder of Gotch SEO Academy. Over the last decade, Nathan’s led hundreds of successful SEO campaigns in the most competitive niches like health, legal, B2B, and SaaS. And his SEO expertise is featured on Semrush, Ahrefs, and Search Engine Journal. Additionally, Nathan’s free SEO content reaches over two million users annually.

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