Publishers

SEO News

How publishers can regain traffic and revenue with affiliate marketing

Media companies and publishers play a pivotal role in affiliate marketing. They are in the position to wield significant influence,…

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SEO News

X referral traffic falls for publishers like BuzzFeed, Reuters, CNN

Many publishers are getting less traffic from X, formerly known as Twitter, this year compared to a year ago. Why…

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SEO News

Google says all online content should be available for AI training unless publishers opt out

Google wants AI to be able to mine all digital content unless publishers opt out. The search engine has put…

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SEO News

Google Search “From Publishers You Follow” Section

Google Search now has this section titled “From publishers you follow” in the search results. That is if the query…

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SEO News

Why Google Needs To Encourage Clicks To Publishers In The Search Generative Experience – It’s About Ads & Revenues

There is a lot of concern and worry around the new Google Search Generative Experience and how that might impact…

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SEO News

TikTok’s new ad product gives publishers 50% stake

TikTok has just announced the launch of a new product, Pulse Premiere, aimed at enabling publishers to sell advertisements alongside…

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SEO

Google’s April 2023 Reviews Update – Exploring its evolution from PRU to RU, a powerful tremor on 4/19, and how its “Review Radar” found larger publishers

Google launched the first Product Reviews Update in April of 2021 and it’s been fascinating to watch the evolution of…

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SEO News

Microsoft wants to drive more traffic, revenue to publishers

“The value proposition that we see for publishers specifically as we go forward is driving more traffic and clicks—not less—and…

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SEO News

UK publishers sue Google for $4.2 billion in lost ad revenue

A new lawsuit alleges that Google abused its dominance in display advertising since 2014 and seeks £3.4 billion ($4.2 billion)…

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SEO News

Microsoft Bing Chat May Share Ad Revenue With Publishers

Microsoft may share the ad revenue it generates through the Bing Chat responses with some publishers it obtains that content…

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