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Meta announces major audience targeting and insights update

Meta launched new audience insight and targeting options within its Advantage+ Shopping Campaigns. These new capabilities allow you to generate…

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SEO News

SEO in Review: Major 2023 Google Updates & 2024 Predictions

In 2023, Google delivered several impactful algorithm updates that have changed the SEO landscape. It’s time to adapt your 2024…

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SEO News

Meta announces major updates to Advantage+ and Shopping Ads

Meta announced a string of updates to its Advantage+ and Shopping Ads, designed to help brands improve engagement, drive conversions,…

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SEO News

TikTok announces major expansion to creator monetization program

TikTok updated its Effect Creator Rewards program to improve monetization opportunities for current members and expand access to creators in…

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SEO News

Microsoft Ads unveils major changes to hotel and property ad management

Microsoft Advertising is introducing changes to streamline the setup and management of Hotel Price ads and Property Promotion ads. Starting…

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SEO News

TikTok ‘planning to rival Amazon with major U.S. expansion’

TikTok is reportedly planning to rival Amazon by growing its U.S. ecommerce business, TikTok Shop, tenfold to $17.5 billion this…

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SEO News

Google Ads team facing major restructure amid automation boom

Google is reportedly planning a major reshuffle of its 30,000-person ad sales unit. Sean Downey, who is in charge of…

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SEO News

Major 2023 Semrush Updates: Get Results with the Help of New Features

The year is almost over, and we are so pleased to be able to share a massive list of our…

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SEO News

Quality rater and algorithmic evaluation systems: Are major changes coming?

Crowd-sourced human quality raters have been the mainstay of the algorithmic evaluation process for search engines for decades. Still, a…

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SEO

Google Declares Major Changes Are Coming to Search

After an enlightening presentation at brightonSEO 2023, Google’s Search Liason Danny Sullivan reportedly told SEOs to “buckle up” because there…

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