Tag Archives: Link

The Link Building Tactic You’re Not Using: Shallow Links

By | October 26, 2021

You’ve built your fantastic website and filled it with amazing content. What’s left to make it a search engine sensation? Inbound links! No matter how much you optimize your HTML or how well you write your content, your webpages will not see the first page of search engine results unless you get those inbound links. Wait, do I… Read More »

Deep Link Ratio: Is It A Google Ranking Factor?

By | October 24, 2021

Building a diverse portfolio of links, including deep links, is part of a successful link building strategy. But can your deep link ratio affect your organic search rankings? Read on to learn whether there is any connection between the deep link ratio and improved Google rankings. The Claim: Deep Link Ratio Is A Ranking Factor Deep links are… Read More »

White Hat Link Building – SEO Podcast

By | October 23, 2021

September 8, 2020   |   Posted by The In Search SEO Podcast You can keep up with the In Search SEO Podcast by subscribing on iTunes or by following the podcast on SoundCloud! White Hat Link Building Strategies: Summary of Episode 86   Hayk Saakian joins the podcast to share novel ways to build links, offer… Read More »

Why Everything You Know about Link Building for Local Search Is Wrong – Here’s Why #265 – Perficient Blogs

By | October 21, 2021

Most of what you read about link building or hear at conferences isn’t helpful. And when you narrow that down to link building for local search, it’s even more challenging to find useful information. In this episode, Greg Gifford, SearchLabs’ Vice President of Search, joins Eric Enge to share the differences between local link building and national-scale link… Read More »

100+ Link Building Opportunities from My Private Database

By | October 21, 2021

If you head over to Google and search for “link building” you’ll be presented with more than 500,000 results. There’s more information on using links to rank higher in Google than anyone could consume in their lifetime. Surprisingly, what I never seem to see is people giving specific link building opportunities that aren’t just a list of sites… Read More »

Google releases link spam update

By | October 21, 2021

Google has released the link spam update. How does this affect your website and what do you have to do now to improve your rankings? Why links are important Links are one of the ways Google understands what content may be helpful to searchers, and they can be good for sites to receive, as long as they’re well… Read More »

#FakeLinks: This Is the Future of Link Building

By | October 21, 2021

What I’m about to share is going to be more popular than guest posting or utilising private blog networks to improve search engine rankings in 2018. It’s not a tactic I created myself. Nor is it one I’ve only just discovered. I’ve followed its increasing usage throughout 2017, and now it’s finally time to write about it. While… Read More »

3 Key Types of Link Building Metrics & How To Use Them Successfully

By | October 20, 2021

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” – Department store mogul John Wanamaker It goes without saying that Wanamaker didn’t have a Google Analytics account to check to see how his ads were performing. The Internet has ushered us into an era where many believe that everything can… Read More »

Quick & Simple Tactics to Kickstart your Link Earning Strategy

By | October 20, 2021

When it comes to SEO, most of us will agree that earning backlinks can be one of the most challenging tasks to take on. If you look at any ‘Google Ranking Factor’ studies conducted, then you will almost always see that ‘Link Signals’ are still the number one ranking factor. Link building is not as easy as it… Read More »

The Powerful Link Between Accessibility, SEO, and Google

By | October 19, 2021

It’s long known that good accessibility is good for search engine optimization (SEO). However, most people think of this connection as being specific to implementing alt attributes on their images when the truth is far more involved and complex. In fact, a core measure of the quality of a website and its content is how accessible that content… Read More »