CDP

SEO News

A CDP Is a Powerful Tool — Here’s How To Make It Work for You

The customer data platform (CDP) is one of the fastest-growing categories of business technology today. To understand why, you have to look…

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SEO News

How to build a CDP use case

In the ever-evolving landscape of marketing, the use of customer data has become more critical than ever before. Customer data…

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SEO

Build or buy: Choose your own CDP adventure

Unlock the potential of personalized customer experiences with Customer.io’s ebook “Build or buy: Choose your own CDP adventure.” Dive into the world of…

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SEO

Time to celebrate Sitecore CDP & Personalize Specialization! / Blogs / Perficient

This past week was one to celebrate for the Perficient DXP team, as Sitecore awarded us their CDP & Personalize…

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SEO

Surf the Data Wave with Sitecore CDP / Blogs / Perficient

We are in an age of consumer data. Modern web tools and content management systems are making it easier than…

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SEO News

2023 state of the CDP: How innovative brands deliver value with a CDP

For the fourth edition of Tealium’s State of the CDP 2023 report, we surveyed over 1,200 professionals worldwide in B2B,…

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