I have been in the SEO industry for over seven years, and I have been leading the SEO team for…

Google has officially deprecated the Sitemaps ping endpoints. Now, when you try to access it, Google responds, “Sitemaps ping is…

What Is Conversion Rate Optimization? Conversion rate optimization (CRO) is the process of implementing different tactics to increase the percentage…

Gary Illyes from Google explained how Google Search may or may not handle special characters within Google Search. He explained…

If you’re looking for innovative ways to connect with your target audience, consider geofencing.  Geofencing is the use of technology…

Not every user is ready to make a purchase when they first land on your website. They might be running…

Great ad copywriting can be the difference between a customer taking action on your offer or scrolling down to the…

Ever considered a career or a side hustle in affiliate marketing?  Not sure if you’re eligible to join an affiliate…

What Is Experiential Marketing? Experiential marketing invites consumers to interact directly with a brand to encourage brand awareness, action, and…

What Is Display Advertising? Display advertising is a type of advertising that helps you visually showcase your brand or product…