Vertical video has become the mainstream format for advertisers, proving its value across various industries and categories. Historically, video ads…

Google now shows vertical lines between the featured snippet text and the featured snippet images. This is on the full-width…

Back in 1909, when search was young, you only had one place you had to target to rank. Okay, it…

The financial vertical is a dynamic, challenging, and highly regulated space. As such, for businesses in this vertical, optimizing local search presence…

Google is testing yet another format for its Sitelinks for both the organic search results and the search ads. These…