TikTok is the search engine of choice for more than half of Gen Z and influences their purchase decisions more…

With over 1 billion active users worldwide, TikTok provides ample opportunity to boost your brand’s visibility. For the best chance…

TikTok’s Smart Performance Campaign (SPC) is a fully automated solution that lets advertisers target their audience automatically using the platform’s…

TikTok is going to start serving ads in its search results for the first time. Brands will be able to…

TikTok is implementing major changes to its ad products in Europe to ensure it meets EU regulations. The platform plans…

TikTok is trialling a new ad-targeting tool that reportedly offers improved data privacy protection. PrivacyGo operates like a data clean…

TikTok is rolling out text posts for the first time. Historically, brands and influencers have been able to create content…

TikTok is testing a new feature that connects advertisers and creators in a financially beneficial way for both parties. Under…

The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views…

TikTok is testing visual search in Shop, its ecommerce solution. Users can take a photo or upload an image to…