Brands are almost twice as likely to influence U.S. shoppers by advertising on retailer websites as opposed to marketplaces, according…
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Amazon is testing highlighting product features and customer sentiment as part of a generative AI “customer review highlights” feature. This…
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Friday, February 26, 2021 Google’s mission is to organize the world’s information, and organizing product information for shoppers and retailers…
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The Microsoft Advertising team announced its PromoteIQ launched a new way to target your ads, by targeting shoppers based on…
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Microsoft has just announced a non-targeting solution to help brands to leverage keywords without the constraints of traditional keyword targeting.…
Read More » Wednesday, July 21, 2021 Get the most out of the Google Search deals carousel by creating deals pages for more…
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by Jim October 12, 2022 Welcome back everyone! My comments last week about a 3% conversion rate certainly stirred a…
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What types of things frustrate you when shopping online? Among the top nuisance factors in online retail are various interruptions…
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