Whether you’re focusing on organic content strategy or deciding which Google or Microsoft keywords to bid on, keywords are a…
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Google Local Services Ads added a new setting named direct business search. This setting gives advertisers the option to show…
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Google has finally done away with the crawl rate setting within the legacy Google Search Console. It now redirects to…
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In Google Analytics 4 (GA4), events are specific interactions or occurrences that take place on your website or app. Events…
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The legacy feature to control how fast Google crawls your website is going away on January 8, 2024. It is…
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If you are anything like me, once you start diving into a project, it can be difficult to stop. Doing…
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Mastering SEO is not just about understanding which optimizations will drive the desired outcomes but also a reflection of meta-skills…
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The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views…
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Google Ads is deprecating Shopping campaigns using Enhanced CPC starting in early October 2023. Google said any Shopping campaigns using…
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GA4 proves to be an incredibly valuable tool, offering extensive insights into your website’s performance. While certain metrics and dimensions…
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