Tag Archives: Research

Competitor Keyword Research: How To Find The Best Keywords

By | October 25, 2021

Competitor keyword research is based on the idea that the keywords driving most of the traffic in your niche have already been found. Online businesses in your niche have spent years of trial and error finding the keywords that your customers type into Google when they’re looking for your products or services. So why reinvent the wheel?  You… Read More »

What Matters When Doing Keyword Research?

By | October 25, 2021

July 15, 2020   |   Posted by Carolyn Lyden Before you create content for your business website or your client’s website, it’s critical to understand how that content can affect a website’s chance of ranking in search engine results pages. While some content may not be geared toward driving organic search traffic (like news pieces and press… Read More »

Keyword Research for Content Marketing a Step by Step Guide

By | October 22, 2021

Keyword research is the first step to any content writing and copywriting.  However, it can be intimidating to look at the arrays of data associated with keyword research.  What is search volume, what is the price tag shown for each keyword, is the higher the competition the better?  In this guide, we will be giving you a simple… Read More »

Writing Conversational Content? Don’t Flush Away Keyphrase Research – SuccessWorks

By | October 20, 2021

Let’s get this out of the way first: Tushy’s site copy makes me giggle like a 12-year-old. Tushy, for the unfamiliar, sells affordable bidet attachments for your toilet. Their copy is frank, funny, and deliciously on-point. It discusses your “clean butt needs” and stresses how their product saves your ass — and the planet. I **** this approach.… Read More »

How to Perform Keyword Research Using SERPed.net

By | October 20, 2021

Keyword research is one of the main pillars of SEO. It is usually the first step when it comes to on-page SEO, and it guides the way content is created. SERPed.net is a very comprehensive tool suite that includes keyword research as part of the toolbox. ⚙️ In this article, we’ll go through the tools included in SERPed… Read More »

Advanced Keyword Research: Four Tactics You’re (Probably) Not Using

By | October 20, 2021

“20 of the most important SEO blogs online” “complete with handy guides explaining how you, too, can get in on the gold” Around 12 months ago I had a lightbulb moment when it comes to keyword research. I devised a simple concept that would, in theory, allow me to find the most searched for keywords in any niche… Read More »

Simple Keyword Research — Cassie Dell // Searchmetrics

By | October 19, 2021

 GUESTS & RESOURCES Episode Overview: Welcome to Content Strategy Week of the Voices of Search Podcast with Cassie Dell, senior SEO client success manager at Searchmetrics. On this first episode, Cassie and Ben simplify several ways of conducting keywords research to create engaging content. Want to learn how to conduct keyword research in Searchmetrics? Take an inside… Read More »

6 Common Keyword Research Mistakes | Improve My Search Ranking

By | October 19, 2021

Keyword research is usually the first and biggest aspect of any SEO strategy. A well-rounded, effective keyword research strategy helps you identify high-traffic, low-competition keywords that are not only relevant to your business and audience but also help generate MQLs and revenue. As you can guess, there is plenty that can go wrong. In this article, we have… Read More »

Competitive Research — Cassie Dell // Searchmetrics

By | October 19, 2021

 GUESTS & RESOURCES Episode Overview: Cassie Dell, senior SEO client success manager at Searchmetrics, gives advice on the kind of research that goes into outranking your rivals. Today, Cassie and Ben talk about assessing your competition to come out on top. Want to learn how to conduct keyword research and competitor analysis in Searchmetrics? Get an inside… Read More »

Using Research in Your Content and SEO Strategy

By | October 18, 2021

Loyal readers may recall that the second issue of PAGES included an article by Vince Nero that described how to leverage linking intent. While most of you will be well versed in the different types of search intents, linking intent might be less familiar, but it’s really a pretty simple concept: linking intent describes searches made when the… Read More »