Tag Archives: Perficient

Preparing for HCIC 2021 – Perficient Blogs

By | October 27, 2021

It’s time for the Healthcare Internet Conference (HCIC), reconvening in person Nov. 2-4, 2021, at The Cosmopolitan Las Vegas Resort. The HCIC experience aims to help healthcare teams refocus marketing and digital efforts while lifting up their team and organization after a tough year. The 25th Annual Healthcare Internet Conference is the premier Fall forum to reconnect, re-energize… Read More »

Why the Impact of the Mobile Revolution is Still Unfolding – Here’s Why #263 – Perficient Blogs

By | October 22, 2021

We’ve been studying the trend of mobile vs desktop traffic usage since 2016. This year, we looked at mobile vs desktop vs tablet traffic and found that mobile’s dominance continues to grow. With the final adoption of Google’s mobile-first indexing now in effect, it’s never been more important to make sure your site is providing a good mobile… Read More »

Why User Intent Needs to Be Central to Your SEO Strategy – Here’s Why #264 – Perficient Blogs

By | October 21, 2021

As far back as 2011, Google has been giving clear signals about what websites need to do to rank well. Ultimately, it comes down to providing users with high-quality, relevant content that answers their questions, which is more difficult to do than you think. In this episode of the award-winning Here’s Why digital marketing video series, Eric Enge shares… Read More »

Why Everything You Know about Link Building for Local Search Is Wrong – Here’s Why #265 – Perficient Blogs

By | October 21, 2021

Most of what you read about link building or hear at conferences isn’t helpful. And when you narrow that down to link building for local search, it’s even more challenging to find useful information. In this episode, Greg Gifford, SearchLabs’ Vice President of Search, joins Eric Enge to share the differences between local link building and national-scale link… Read More »

Understanding AEM Resources In 10 Minutes – Perficient Blogs

By | October 21, 2021

One of the strong features of Adobe Experience Manager (AEM) is creating UI content using the content authoring capability with Core Components.  As contents are created, they are stored in a Jackrabbit Oak repository as resources, which is then fetched and rendered as HTML content.  When out-of-the-box content authoring components do not suit the needs of the business,… Read More »

Why Google’s Broad Core Algorithm Updates Relate to User Intent – Here’s Why #266 – Perficient Blogs

By | October 21, 2021

Google’s broad core algorithm updates are all about understanding user intent and what queries mean in relation to that intent. If Google knows that, then they can identify which result will give users the best answer. In this episode, Duane Forrester, VP of Industry Insights at Yext, joins Eric Enge to discuss the relationship between Google’s broad core… Read More »