Microsoft announced a number of new Microsoft Advertising features, including that maximize conversion value is now available for search campaigns;…
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Fabrice Canel, the Principal Product Manager at Microsoft Bing, said, “Bing usage extends beyond what many search engine optimizers (SEOs)…
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The Microsoft Advertising Platform is upgrading all existing image and feed campaigns on a manual cost-per-click (CPC) bid strategy to…
Read More » Microsoft extended Maximum Conversion Value to all shopping and search campaigns. This bid strategy, which was previously exclusive to smart…
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You can now see Microsoft Copilot, formerly Bing Chat, referrer data in your Google Analytics reports. Himanshu Sharma posted about…
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Mikhail Parakhin is stepping down from his role as the head of Bing Search and Microsoft Advertising and may be…
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Mikhail Parakhin, the head of Bing Search and Microsoft Advertising, is stepping down from that role as Parakhin “decided to…
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Microsoft is buying Google Ads to promote its search engine, Bing, on Google Search. I think this has been going…
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Microsoft confirmed the timelines for the introduction of key automated features like conversion value rules and video assets to Performance…
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While Microsoft has offered tools to import your Google Ads campaigns into Microsoft Advertising, including PMax import tools – now…
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