Unlock the true potential of your Customer Data Platform (CDP) by integrating a consent management solution that safeguards privacy, builds…
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A new study conducted by Forrester Consulting on behalf of TransUnion has revealed significant challenges faced by many marketing teams.…
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Organizations typically are a mixture of orientations that impact all aspects of the business from operations, finance, and marketing and…
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We’ll look back at 2024 as the year AI made its way into the martech stack. Generative AI, in particular,…
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Welcome back for Part 2 in a series on composable martech, where we unpack the stack into the emerging capabilities…
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Welcome to Part 1 in a series on composable martech, where we unpack the stack into the emerging capabilities that…
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An exclusive survey of 1,500+ marketers across the globe and B2B/B2C industries, packed with content insights on content personalization, measuring…
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Under budget constraints but also under pressure to generate growth, marketing and marketing ops leaders have been taking a close…
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Cases, life hacks, researches, and useful articles Don’t you have time to follow the news? No worries! Our editor will…
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The Role of SEO in Marketing Technologies. Industry-Specific Research Image created with AI, Dall-E Kateryna HordiienkoResearch Editor at Serpstat Are…
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