What Is the Buyer’s Journey? The buyer’s journey (or purchase journey) is the process a customer typically goes through before…

Cloud modernization is the primary driver of digital transformation and impactful business value. Cloud platforms have evolved from core technology…

Key Points A customer journey map is a marketing tool that visually represents the journey customers take to reach a…

Challenge: As a user, while browsing locations or businesses on the SXA Map, I want to see the most relevant…

Add information to your Google Maps business listing. Claim your Business Profile Complete every section of your Google My Business…

The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views…

Since April, Google has been testing a local pack in the search results that auto-expands the map section when you…

Google Business Profiles has shown pending status of reviews as a label on top of the review but now Google…

At the newish Google Pier 57 office in New York City, Google popped up this stand to promote the new…

Google seems to be testing displaying the “services” button as the first action button in the local and maps search…