Tag Archives: Heres

We Tested Pure Broad Match Keywords & Here’s What We Found | Seer Interactive

By | November 16, 2021

This post was written by: Chris Konowal, Kylene Holup, and Crystal Hopkins. As a Paid Media Manager, I’m sure you’ve been seeing Pure Broad Match expansions show up as a recommendation within Google Ads over the last several months. With the consolidation of Broad Match Modified with Phrase Match, Google has been encouraging our team to lean into… Read More »

Blog: We Tested How Googlebot Crawls Javascript And Here’s What We Learned | TechnicalSEO.com

By | October 31, 2021

Think Google can’t handle JavaScript? Think again. Contributor Adam Audette shares the results of a series of tests conducted by his colleagues at Merkle | RKG to examine how different JavaScript functions would be crawled and indexed by Google. Read the full post on Search Engine Land . Source link

Why the Impact of the Mobile Revolution is Still Unfolding – Here’s Why #263 – Perficient Blogs

By | October 22, 2021

We’ve been studying the trend of mobile vs desktop traffic usage since 2016. This year, we looked at mobile vs desktop vs tablet traffic and found that mobile’s dominance continues to grow. With the final adoption of Google’s mobile-first indexing now in effect, it’s never been more important to make sure your site is providing a good mobile… Read More »

Why User Intent Needs to Be Central to Your SEO Strategy – Here’s Why #264 – Perficient Blogs

By | October 21, 2021

As far back as 2011, Google has been giving clear signals about what websites need to do to rank well. Ultimately, it comes down to providing users with high-quality, relevant content that answers their questions, which is more difficult to do than you think. In this episode of the award-winning Here’s Why digital marketing video series, Eric Enge shares… Read More »

Why Everything You Know about Link Building for Local Search Is Wrong – Here’s Why #265 – Perficient Blogs

By | October 21, 2021

Most of what you read about link building or hear at conferences isn’t helpful. And when you narrow that down to link building for local search, it’s even more challenging to find useful information. In this episode, Greg Gifford, SearchLabs’ Vice President of Search, joins Eric Enge to share the differences between local link building and national-scale link… Read More »

Why Google’s Broad Core Algorithm Updates Relate to User Intent – Here’s Why #266 – Perficient Blogs

By | October 21, 2021

Google’s broad core algorithm updates are all about understanding user intent and what queries mean in relation to that intent. If Google knows that, then they can identify which result will give users the best answer. In this episode, Duane Forrester, VP of Industry Insights at Yext, joins Eric Enge to discuss the relationship between Google’s broad core… Read More »

Why Google’s Focus on User Intent Matters to You – Here’s Why #267

By | October 20, 2021

Search engines, like Google and Bing, are laser-focused on user intent because meeting their users’ needs will keep them coming back. But, what does that mean for the rest of us? Duane Forrester, VP of Industry Insights at Yext, joins Eric Enge to discuss why your SEO strategy must go beyond the areas traditionally classified as SEO and… Read More »

Here’s Why You’re Not Ranking (+ Ways to Fix)

By | October 20, 2021

You have set up your site after going through hundreds of articles on search engine optimization. You feel excited about the status of your website, so you launch it. At this stage, all you have to do is wait for indexing and then see how it ranks. But why is it is not ranking in Google? Or perhaps… Read More »

New to Facebook Pay-Per-Click? Here’s What You Need to Know

By | October 20, 2021

If you need to advertise your brand online, seriously consider using Facebook. Marketing on Facebook is a great method for promoting your brand and what it offers. Facebook Ads are a popular choice for internet marketers. Have you ever considered using Facebook Pay Per Click ads? These PPC ads are one of the best ways to market your… Read More »

Why Comprehensive Answers to User Questions Are Important – Here’s Why #268

By | October 19, 2021

The world of search is massively complex, making it tempting to create content for your website that addresses high-volume topics only. But, that won’t help your users or your ranking. Duane Forrester, VP of Industry Insights at Yext, joins Eric Enge to discuss why you need to provide comprehensive answers to your users’ specific, detailed, and nuanced questions… Read More »