Tag Archives: Gen

4 Essential Tips for Marketing to Gen Z – Digital Freak

By | October 18, 2021

4 Essential Tips for Marketing to Gen Z Known as Gen Z, people born in the mid-1990s to the early 2000s are the up-and-coming generation to focus on when it comes to your digital marketing strategy. That doesn’t mean ignoring Millennials, Gen X, or Boomers, but it’s important to get a grasp on who they are, where they… Read More »

Do Prominent Lead Gen Forms Impact SEO?

By | September 13, 2021

In a Google Webmaster Office Hours Hangout, Google’s John Mueller was asked whether a call to action placed at the top of the page and above the main content would trigger a negative ranking effect. John outlined two scenarios under which it would and would not cause a negative ranking effect. Google Page Layout Algorithm Google released an… Read More »

Google: Lead Gen Forms Or CTAs Can Sometimes Be Seen As Ads When…

By | September 13, 2021

Google’s John Mueller said that sometimes Google can treat a large lead generation form or call-to-action as an ad if the content on the page is not on the same topic as what is in the lead gen form or CTA. And when that happens, Google may say there is an ad pushing down the primary content of… Read More »