Events

SEO News

Why the shift from ‘conversions’ to ‘key events’ in GA4 is a game-changer

The recent shift from “conversions” to “key events” in (GA4) represents a significant change that digital marketers, especially SEO professionals,…

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SEO News

Setting up Google Analytics 4 Custom Events: A Complete Guide

In Google Analytics 4 (GA4), events are specific interactions or occurrences that take place on your website or app.  Events…

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SEO

Your Ultimate Guide to GA4 Recommended Events

Part of what makes Google Analytics 4 (GA4) so useful is how customizable it is. But while you can create…

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SEO News

Google Analytics 4 Events Guide: Event Tracking Explained

What Is an Event in Google Analytics 4? Google Analytics 4 (GA4) events are user interactions or system occurrences on…

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SEO News

Google rich results for events removed from search snippets

Google has confirmed that it has removed event rich results from showing under search result snippets. This was confirmed at…

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SEO News

GA4 for B2B: How to track events and conversions

Starting July 1, Universal Analytics will no longer collect data. B2B companies looking to track their web or app performance…

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SEO

Digital Marketing Events in Denver for the Second Half of 2023

Have an event you’d like added to this list? Email us at [email protected]  Denver isn’t just a stunning place to…

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SEO

Professional Growth: The Value of Smaller SEO Events & Masterminds [Podcast]

Enhancing Expertise: The Edge of Intimate Gatherings and Collaborative Sessions for Digital Marketers Networking is one of the best parts…

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SEO

Maximize ROI and Lead Gen With This Virtual Events Marketing Formula

****: May 16, 2023 1:00 EDT (10:00PDT) Speakers:Lisa Bennett, Executive Vice President of Marketing at KalturaRoi Kaufman, VP Growth, Kaltura…

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SEO News

Google Search “Lives Affected” Box For Horrific Events

When the horrific Louisville shooting happened several days ago, SEOs began to notice a new box in the Google search…

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