Tag Archives: Authority

The Art of Building Authority

By | October 25, 2021

Sometimes, doing business or making contacts online is a perilous endeavor. With DIY site builders and more affordable, accessible technology, anyone can put up a professional-looking website and claim a certain level of success or expertise. When people are looking for products or information, they count on finding clues to a provider’s ability or authority so that they… Read More »

Domain Authority: Is It a Google Ranking Factor?

By | October 25, 2021

Pop quiz: There’s a popular ranking metric obsessed over by SEO pros – one that can grade the quality of a site, estimate how easy/difficult it is for that website to rank in search engines, or tell you how valuable a link from that site might be for your SEO. Are we talking about Domain Authority or PageRank?… Read More »

What is Search Authority? | Search Engine Marketing Consultant & Search Engine Optimization Services

By | October 23, 2021

Latest posts by Daniel P. Borbolla (see all) Say the internet disappeared and you wanted to know the difference between a neutron star and a black hole. Where would you go? Of course, you’d want to get your information from an expert on the subject, right? Well, not all of us are lucky enough to have an astronomer… Read More »

Playing the Long Game: Building Topical Authority with Technical & Content Strategies | TechnicalSEO.com

By | October 22, 2021

Being involved in one of the more technical niches of digital marketing, SEOs are drawn to what we can measure – traffic, ROI, and keyword rankings are just a few examples. We like a clear, concise strategy, and we consistently test outcomes to prove or disprove our hypotheses. Most importantly, we challenge ourselves to measure the intangible –… Read More »

Google’s E-A-T Site Authority Update & How it Impacts You | Search Engine Marketing Consultant & Search Engine Optimization Services

By | October 20, 2021

Latest posts by Daniel P. Borbolla (see all) If you’re into search engine marketing, you know how arduous it can be trying to get a website ranked at the top of the search engine results pages (SERPs). And right when you think you have it all figured out, Google throws a monkey wrench in the form of another… Read More »

8 Steps to Gain Authority Backlinks; A Detailed Guide

By | October 20, 2021

Introduction You won’t believe this, but, according to Impact Bound, up to 55.24% of all websites on the internet didn’t have a single backlink as of December 2019. That’s over 750 million sites, given that there are about 1.5 billion active websites at the moment. Hopefully, you’re not part of the 55.24%, because you’d be missing a huge… Read More »

Big Sites and Website Authority

By | October 15, 2021

Google’s John Mueller in an Office-hours hangout answered a question about whether a big a site with thousands of indexed pages influences Google’s perception of site quality. John Mueller answered no, it’s not a sign of quality and then provided more information. SEO Perception of a Big Site Advantage There is an old idea in the SEO community… Read More »

Content hubs for SEO: Boost the visibility and authority of your key pages | Mangools

By | October 14, 2021

Every content creator knows the struggle. You put a lot of work into your content, only for your posts to: Get buried down in your blog archive by newer posts. Never rank because more authoritative websites dominate all the SERPs. Leave readers asking more questions with little direction on where to find the answers. There’s one SEO strategy… Read More »

4 Effective Tips for Building Domain Authority

By | October 14, 2021

Ranking well on search engines comes with a lot of hard work, knowledge, and expertise. There are many factors connected to this idea, and having good domain authority is one of them. A website or blog has little or no chance of appearing on Google’s first page without having a good domain authority. This is due to the… Read More »

Skyscraper Technique: How To Build Authority Backlinks

By | October 14, 2021

The skyscraper technique is a method of link building where you find websites that have linked to a piece of content. You then create an even better piece of content and ask those websites if they would like to link to your article instead. Ideally, search engines would prefer that you don’t ask for backlinks. The backlinks they… Read More »