Tag Archives: Affect

Does Domain Extension Affect SEO? Google’s John Mueller Explains

By | January 6, 2022

Google’s Search Advocate John Mueller answers whether your domain extension affects SEO, and other questions related to the search impact of domain choices. These questions are answered in the latest intallment of the Ask Googlebot video series on YouTube. Mueller addresses questions related to how dot-com compares to other domain extensions, gTLDs vs ccTLDs, www vs non-www, and… Read More »

Will the Removal of Authorship Images Affect CTR?

By | December 19, 2021

July 7, 2014   |   Posted by Shiri Berzack Recently Google has taken the decision to remove Google Authorship images from SERPs. This comes as quite a surprise to many and has become a large discussion on forums. I am now at a crossroads in deciding whether this was a positive move or not. Here are my… Read More »

Google: Special Characters Do Not Affect Google Search

By | December 15, 2021

Google’s John Mueller said that special characters on your page “doesn’t affect Google” Search rankings. This is in regards to like checkmarks such as ✓ or other special characters. John was asked “does repetitive use of special characters such as ✓ is recommended or Google will ignore it on search engine results page.” John responded on Twitter “it… Read More »

How Voice Search Will Affect SEO

By | November 26, 2021

December 21, 2016   |   Posted by Mordy Oberstein In the first part of my analysis on the possibility of optimizing for voice search I showed that there is a deep and abstract gap between the language used in voice search versus that of traditional search. Here I’ll get to the heart of the matter and show… Read More »

Does A/B Testing Negatively Affect SEO?

By | November 15, 2021

SEO testing can cause a lot of questions and confusion. Even the definitions change based on who you’re talking to!

Google’s 20th Anniversary Updates – How They’ll Affect SEO

By | November 14, 2021

October 15, 2018   |   Posted by Mordy Oberstein Change is coming. Well, technically some change is coming, some change is already here as Google took its 20th anniversary as an opportunity to hang a pinata of search updates that have already begun to rain down on us. From “topic layers” in what is an all but… Read More »

Google: How Long it Takes for Disavow File to Affect Rankings

By | November 6, 2021

Google’s John Mueller was asked in an Office-hours hangout about a bad outcome from using Google’s link disavow tool. They uploaded a disavow file and within days their rankings collapsed. Mueller answered the various questions and then addressed the timing between uploading the disavow and the ranking changes, in the process revealing how long it takes for Google… Read More »

How Google’s continuous scroll can affect impressions and CTR

By | November 3, 2021

Last month, Google rolled out continuous scroll to its mobile search results pages. For users, the change represents a minor tweak to Google’s interface, but the obfuscation of pages in the search results had SEOs questioning how that tweak would impact reporting and potentially affect user behavior. Announced in October 2021, continuous scroll replaced Google’s traditional, paginated search… Read More »

Does URL Length Affect SEO | Improve My Search Ranking

By | November 2, 2021

How does the length of a URL affect search engine optimization and search rankings of a web page? The common belief is that a URL should be short and without too much crawl depth. However, is it just a myth, or does a lengthy URL really have a negative impact on SEO? Moreover, if the length of a… Read More »

Do Google Lighthouse Scores Affect SEO?

By | October 30, 2021

Google Lighthouse is the top recommended tool for measuring Core Web Vitals and other performance metrics. So it must affect SEO, right? Wrong. If the questions asked by SEOs are anything to go by, the power of Lighthouse is grossly overestimated. Google’s John Mueller responded to one such question in the r/SEO forum on Reddit this week. A… Read More »