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Google Ads Notifies Advertisers That Some Ad Customizers Will Go Away May 31st

On August 31, 2021, Google notified advertisers it would drop support for expanded text ads for responsive search ads. Google…

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Google Demand Gen advertisers get generative image tools

Google is introducing new generative image tools for Demand Gen advertisers worldwide. These AI-powered tools can quickly produce high-quality image…

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How advertisers can capitalize on vertical video

Vertical video has become the mainstream format for advertisers, proving its value across various industries and categories. Historically, video ads…

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SEO News

Meta advertisers claim sales are down and costs are up due to glitchy automated system

Meta advertisers claim the cost of running campaigns across it platforms has surged due to ongoing issues with its algorithm.…

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Walmart Connect opens up to small and non-endemic advertisers

Walmart is expanding its retail media business to include small marketers and international suppliers. Additionally, it is opening up Walmart…

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Advertisers sue Meta for allegedly inflating ad viewership in $7 billion lawsuit

Facebook and Instagram advertisers filed a class-action lawsuit against Meta for $7 billion in San Francisco. They claim that the…

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Google Ads Suspended 90% More Advertisers This Year Than Last & Removed 5.5 Billion Ads

Google has released the 2023 Google Ads safety report sharing that Google has removed 5.5 billion ads, suspended 12.7 million…

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SEO

How YouTube’s Crack Down on Ad Blockers Impacts Advertisers

In the second quarter of 2023, there were 912 million adblock users worldwide. YouTube hasn’t given up its fight against…

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Digital advertisers still looking for recipe to thrive in cookieless world

Marketers can’t call Google’s bluff anymore. The company finally removed cookies for 1% of Chrome users (or around 30 million…

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SEO News

Microsoft Ads expands Copilot to more advertisers

Microsoft Ads expanded its Copilot trial to a larger set of advertisers. The tech giant confirmed to Search Engine Land…

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