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SEO News

Google Ads best practices: The good, the bad and the balancing act

PPC best practices come from a variety of places. Some of those sources are: Google Ads reps. The Help Center.…

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SEO

How the Marketplace Fairness Act Affects The SEO Industry

Digital marketing has reshaped the face of commerce. The landscape has changed dramatically from one-click shopping carts to global advertising…

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SEO News

How to use PPC to act on (or respond to) unplanned publicity

When your business is in the news or getting attention online, it’s an opportunity for PPC teams. If the publicity…

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SEO News

Google Removes Canada News Links In Response To Online News Act, Bill C-18

Google announced its decision to remove links to Canadian news from its Search, News, and Discover products in response to…

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SEO News

Mastering the delicate balancing act of marketing

As marketers, we often work in the liminal space between businesses and customers. For you to succeed, both must be…

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SEO

ChatGPT Ban Lifted: OpenAI Complies With Italian Privacy Regulations As EU AI Act Moves Forward

OpenAI has successfully met the Italian Garante’s requirements, lifting Italy’s nearly month-long ChatGPT ban. The company made several improvements to…

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SEO

11 Popular Apps, Products, And Services Potentially Affected By The RESTRICT Act

The recently-introduced bipartisan legislature may give users and lawmakers alike a bit more than they bargained for. The Restricting the…

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SEO

What Advertisers Need To Know About The ‘AMERICA Act’ Bill

It’s been a big month for big tech. It can be hard to keep up between the TikTok congressional hearing…

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